AFRM

An acronym for "Anima Free Rebel Soul," AFRM stands out with its edgy prints and body-conscious silhouettes. Their power-mesh tops and bold patterns are designed to help you stand out and express your most authentic, daring self.

Looks

Looks Featuring AFRM

All Looks ↗

Things are heating up. 🔥 A preview of what’s landing this Tuesday. Don’t forget—House of Affirmation, AFRM’s first-ever pop-up experience, opens this Friday, 6.19. RSVP via the link in bio.

Post Image
Lace Rebellion: AFRM's Ari and Presley Heat Up the Season

AFRM channels its Anima Free Rebel Soul ethos through unapologetically edgy, body-conscious pieces that let you own your most daring self. The new Ari Top and Presley Skirt deliver exactly that with intricate lace that brings tactile depth and visual intrigue to the season's standout textures. The Ari, at $78, sculpts the torso with a statement lace silhouette while the Presley micro mini, $88, clings and flares in all the right places for maximum impact. Offered in Limelight, Kiss Red, and Noir, the duo mixes vibrant energy with sultry edge, making it ideal for nights out where you want every eye on you. Style them together for an instant head-turning look that feels equal parts rebellious and refined, proving that texture and proportion are the real power players right now.

Serpent Heat: AFRM's Daring Swim Duo

AFRM captures the essence of an Anima Free Rebel Soul with its edgy prints and body-conscious silhouettes that empower authentic self-expression. This season, the Capri Bikini Top and Cali Bikini Bottom in Sand Serpent deliver a fresh take on minimal straps and soft neutral tones, channeling a '90s halter revival in a warm, sandy palette that feels both grounded and bold. Crafted for standout moments, the updated fit on the Capri top hugs with precision while the Cali bottoms add a statement edge to the set, each priced at $78. Whether styled for a winter escape or layered into everyday rebellion, the look radiates daring energy that turns heads without trying too hard. Slip into this duo and let the print speak volumes about your fearless vibe.

Post Image
AFRM's Off-Shoulder Rebels Steal the Spotlight

AFRM, shorthand for Anima Free Rebel Soul, channels edgy prints and body-conscious silhouettes that let you own your most authentic, daring self. The spotlight lands on the Thelma Dress in Rainbow Stripe for $89, its long sleeves and gathered off-shoulder neckline tracing every curve with unapologetic confidence. The shorter Cornelia Dress in Feather Fan at $82 flips the script to mini length while keeping the same flirty energy, and the Theana Dress in Sunbeam Floral for $76 delivers dramatic maxi flow. Saturated hues like Lime Snake on the Thelma ($128) and Soft Slate Bloom on the Cornelia ($82) bring texture-forward prints that feel fresh against soft neutrals. These silhouettes—polarized between maxi drama and mini ease—pair perfectly with spring soirées or nights out, turning heads through gathered details and bold fabrication without leaning on basic black.

Ribbed Rebel: AFRM's Ashlyn Dress Drops in Iris Stripe

AFRM channels its Anima Free Rebel Soul through body-conscious silhouettes and bold patterns that let you own every room. The Ashlyn Dress in Iris Stripe embodies that spirit with its cozy rib fabric, delivering a tactile edge that feels both intimate and unapologetically visible. Cut to hug and highlight, the silhouette moves with you while the striped motif adds just enough graphic punch to stand apart from quiet neutrals. At $98, this forever-favorite shape feels fresh again, ready for rooftop evenings, gallery openings, or any moment that calls for authentic daring. The rib texture catches light and shadow in a way that elevates the look beyond basic, proving that subtle structure can still command attention. Tomorrow's drop signals the season's shift toward pieces that balance comfort with attitude, and the Ashlyn delivers exactly that.

Shop AFRM

Top Categories, Straight From The Brand

Shop All AFRM ↗