Heartloom
A women-run brand based in NYC. Easy pieces for effortless style Shop the new pre-fall collection π‡οΈ
In the photos, a model poses with a fall reading list theme, wearing an ivory knit cardigan featuring dark brown and beige Fair Isle geometric patterns. The cardigan has wide shawl lapels and long sleeves rolled up to the elbows. It buttons down the front and includes a matching self-tie belt cinched at the waist. This layered look pairs the cardigan with a black turtleneck underneath and a short grey houndstooth skirt, creating a cozy autumnal ensemble perfect for quiet moments with books. Similar pieces from Heartloom: Similar options include the Sylvia Cardigan in ivory, which has a round crew neckline instead of shawl lapels, no tie belt, and smaller floral-geometric motifs. The Esti Cardigan in coco offers a dark brown and cream palette with a round neck, no belt, and animal figures rather than abstract geometry. These could be layered over a turtleneck and paired with a patterned skirt.
The photos show @destyneelace in the miles puffer, an oversized zip-up knit cardigan with a brown base color. The garment has a wide shawl collar, long sleeves with ribbed cuffs, and a cropped fit at the waist. Intricate Fair Isle-style patterns in cream and black appear across the chest, body, and sleeves, adding geometric detail throughout the piece. The overall silhouette emphasizes volume in the body while maintaining a shorter hem length. Similar pieces from Heartloom: Similar options include the Grant Cardi in camel with solid coloring and embroidered horse motifs on the lower front rather than all-over geometric patterns. The Trixie Cardigan in navy features nautical motifs and a V-neck band instead of a shawl collar. The Rocky Cardi in mocha offers geometric patterning focused on yoke and hem bands with button closure and a round neck. These can layer over tees for casual styling.
The photos display a layered, rustic-chic winter outfit. The look features a dark brown suede trucker-style jacket with a wide collar and button front. Underneath is a heather grey crewneck sweater featuring an intarsia knit of a horse in motion. A white collared shirt with delicate lace trim peeks out from the neckline and hem. The caption emphasizes a love of layers, which is reflected in the visible stacking of these garments creating depth and texture in the overall styling. Similar pieces from Heartloom: The Yulia Sweater in Ecru offers a similar crewneck layering piece with horse motifs but shows two static horses and horseshoes instead of one galloping horse. The Fuji Jacket in Espresso provides a comparable dark suede outer layer with button closure yet features a bomber cut with ribbed cuffs and stand collar rather than the trucker style with wide lapels seen in the photos. These could be styled together for a coordinated layered effect.
Heartloom presents the Lummie Scarf, a versatile accessory that brings effortless elegance to any ensemble. Crafted in a fine-knit textile with a distinctive paisley and geometric pattern in mink tones, this square scarf features delicate fringe trim along the edges. Measuring approximately forty inches on each side, it offers ample coverage for creative styling. Drape it as a neck scarf over a sleek black top for a touch of sophistication, or layer it as a shoulder wrap atop a cream denim jacket to add warmth and texture to your look. The rich dark brown base accented with cream and ivory motifs creates a timeless appeal perfect for transitional pre-fall days. As part of Heartloom's collection of easy pieces for effortless style, this scarf embodies the brand's commitment to versatile, women-run design from NYC.
The photos display a model wearing an ecru utility jacket featuring front flap pockets with zippers and button closures. The primary focus rests on a brown square scarf draped over the shoulders. This scarf shows a cream-colored paisley and bandana print along with frayed fringe edges. The overall presentation highlights effortless accessories through the layered combination of the neutral jacket and the patterned scarf. Visible details include the structured pockets on the jacket and the draped folds of the scarf against the model's form. The images emphasize the contrast between the solid ecru outer layer and the graphic brown accessory with its light-toned motifs. Similar pieces from Heartloom: Similar options include the Lummie Scarf in Mink, sharing the square shape and paisley bandana pattern with fringe trim. The Lummie Scarf in Wheat presents the same design but with inverted colors, featuring a light wheat background and dark patterns. For coordination, the Halli Jacket in Ecru offers a utility silhouette with front flap pockets and zippers, though it includes a contrasting corduroy collar. These pieces can be styled together to echo the layered accessory focus.
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